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[av_heading heading=’Продажи стоматологических услуг ‘ tag=’h1′ style=’blockquote modern-quote modern-centered’ subheading_active=’subheading_above’ show_icon=» icon=’ue800′ font=’entypo-fontello’ size=’24’ av-medium-font-size-title=» av-small-font-size-title=» av-mini-font-size-title=’18’ subheading_size=’14’ av-medium-font-size=» av-small-font-size=» av-mini-font-size=’14’ icon_size=» av-medium-font-size-1=» av-small-font-size-1=» av-mini-font-size-1=» color=’custom-color-heading’ custom_font=’#ffffff’ subheading_color=» seperator_color=» icon_color=» margin=» margin_sync=’true’ padding=’10’ icon_padding=’10’ headline_padding=» headline_padding_sync=’true’ link=» link_target=» id=» custom_class=» template_class=» av_uid=’av-l2ulp9d9′ sc_version=’1.0′ admin_preview_bg=»]
Твоя цифровая стоматология
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Пост поможет вам совместить вашу воронку продаж (ее основные этапы) с инструментами и функционалом программы для стоматологии Dentaltap и не поможет начать наполнять вашу воронку продаж.

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[av_heading heading=’Первичные пациенты’ tag=’h2′ style=’blockquote modern-quote’ subheading_active=» show_icon=» icon=’ue800′ font=’entypo-fontello’ size=’16’ av-medium-font-size-title=» av-small-font-size-title=» av-mini-font-size-title=’16’ subheading_size=’16’ av-medium-font-size=» av-small-font-size=» av-mini-font-size=» icon_size=» av-medium-font-size-1=» av-small-font-size-1=» av-mini-font-size-1=» color=’custom-color-heading’ custom_font=’#000000′ subheading_color=» seperator_color=» icon_color=» margin=» margin_sync=’true’ padding=’10’ icon_padding=’10’ headline_padding=» headline_padding_sync=’true’ link=» link_target=» id=» custom_class=» template_class=» av_uid=’av-l2ulpj0y’ sc_version=’1.0′ admin_preview_bg=»][/av_heading]

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Предположим, вы выстроили отличный inbound-маркетинг клиники и у происходит наполнение воронки продаж. Другими словами, пациент принял решения купить ваши услуги.
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Главная возможность DentalTap на этом этапе коммуникация с пациентом через форму записи на прием, которую вы можете разместить на сайте клиники или возможности голосовой коммуникации через интернет телефонию, с которой интегрирована программа и СМС-напоминание о визите.
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Перечисленных инструмента программы автоматически заносят/помогают занести информацию о пациенте в базу и «подогревают» пациента к совершению первого визита к вам.
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Вас можно поздравить, у вас появился клиент, а мы создали инструменты, которые автоматизируют управление работы с пациентами (CRM) — календарь, визиты, задачи, карта пациента, документооборот, счета и оплаты.
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Вишенкой на торте в работе с пациентами станет настройка произвольных полей карты пациента и заметки, в которых сотрудник сможет отметить дополнительную маркетинговую информацию о пациенте. Последнее очень важно для повторных продаж в сервисной модели работы клиники.
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В нашем видение, сервисная модель стоматологической клиники — это система процессов и внутренних этапов процессов, направленная на увеличение Lifetime Value пациента. Мы видим нашу роль в такой работе в следующем.
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  1. Создать инструментарий, который трансформирует процессы клиники в сервисную модель.
  2. Организовать каналы обращения к пациенту с персонализированным предложением.

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Например, в вашем бизнес-процессе заложено обращение к пациенту с предложением через какой-то временной интервал. Инструменты, которые помогут выполнить процесс в запланированное время — или, сотрудник может назначить пациенту визит без статуса, или поставить задачу. В обоих случаях этап процесса не будет потерян и пациенту будет сделано предложение.
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Что касается коммуникации с пациентами о повторном визите, то с нами возможно: позвонить пациенту или воспользоваться сервисами email рассылок, с которыми мы интегрированы.
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Вместо выводов — наши инструменты помогут организовать выполнения этапов процессов работы с пациента от первого визита до полного выздоровления и повысят эффективность работs с повторными визитами.
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На главную
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